UK-based Ladbrokes operates one of the longest running sports betting operations in the world. The company was founded in 1886, though back then they dealt only with horse races.

When UK gambling laws changed in 1961 they spread out to become a full bookmaker. The company has grown with the times, and today operates one of the world's premiere online sportsbooks. Their expertise shines through, and the quality of services they offer is outstanding. Itís one of the most respected bookmaking companies in the world which returns the respect to its customers. Ladbrokes offers a fantastic sports betting experience including a wide range of betting options, helpful and knowledgeable customer service support and some exciting promotions to enhance your betting. The word ëLadbrokesí has become a synonym for betting in the UK. As the oldest sports betting company in Great Britain, Ladbrokes brings an expertise of 120 years of booking.

Ladbrokes is UKís largest land-based bookie. The betting company owns more than 2,800 betting shops on the high street across the UK, Belgium, Ireland and Spain. The Ladbrokes company is listed on the FTSE 100 Index.

In addition to their extensive retail presence, Ladbrokes bookmaker boasts a popular online sports betting site launched in 2000. Ladbrokes online sportsbook is licensed and regulated in Gibraltar.

What we LIKE about Ladbrokes online sportsbook

Like all major bookmakers in the UK, ladbrokes online sportsbook offers some outstanding features and is right up there with the best in the business.

Good Signup Bonus ñ Ladbrokes online sportsbook offers a good signup bonus for new customers. While it is not the best signup offer you will find, with all things considered, it is certainly a very good offer for new customers.

Rewards Program ñ One thing that really sets Ladbrokes online sportsbook apart from the rest of the pack, is their rewards program. As a regular customer to a sportsbook, I often find it unfair that bonus offers are only offered to new customers. Ladbrokes online sportsbook is different. They have a superb rewards program both for new and existing customers, which is a great feature not offered by many online sportsbooks.

Odds Boost ñ Ladbrokes sportsbook sure likes to dish out rewards and promotions, which is one of the reasons we love the online version of Ladbrokes sportsbook. Odds Boost is a feature exclusively available to Ladbrokes online sportsbook customers, what odds boost does it, enhances odds, quite considerably on certain matches. Needless to say this is an awesome little feature, because if your bet wins it results in bigger returns and more money in your pocket at the end of the day.

Bet on the go - While nearly all sportsbooks offers apps for both Android and IOS devices. I am willing to go out on a limb and say Ladbrokes online sportsbook has the best app of all major sportsbooks. Betting on the go, using your mobile device to place a bet is great using the Ladbrokes app. Itís easy to navigate, finding different sports and online events, placing a bet is a breeze. All and all Ladbrokes online sportsbook has an absolutely amazing app.

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With all things being equal Ladbrokes online sportsbook is right up there with the best in the business. With superb mobile applications and a good betting platform Ladbrokes makes for a great online sportsbook. Perhaps the best feature of Ladbrokes online sportsbook is there loyalty program for their regular customers and the occasional odds boost they offer. If you are looking for a sportsbook to join, you certainly cant go wrong with Ladbrokes, plus you will get a great signup offer!